Commecial Director

About Four Seasons:

Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.         

At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.

About the location:

The Four Seasons Hotel Jakarta is located in the Sudirman Central Business District (SCBD), one of the most prestigious areas of Jakarta, Indonesia. It provides easy access to corporate offices, shopping centers, and entertainment venues. Open since July 2016, Four Seasons Hotel Jakarta provides a preferred address for both business and leisure travelers, and the highly personalized, anticipatory service that Four Seasons guests expect and value around the world.  The hotel offers a range of rooms and suites designed with a blend of modern luxury and Indonesian culture. These accommodations are equipped with top-notch amenities and offer cityscape views. The hotel also supports Indonesian culture and art, with an extensive art collection on display and regular cultural events. Recent awards and honors include the Top 20 List for Hotels in Asia as voted by the readers of Conde Nast Traveler.

About the role: 

The Four Seasons Hotel Jakarta is seeking a Commercial Director who embodies our passion for excellence and is dedicated to creating the highest level of guest experience. This role presents an exceptional opportunity for a seasoned, strategic and inspiring commercial leader to guide and elevate all top line functions, including Sales, Marketing, Revenue Management, Reservations, Catering and Public Relations. Reporting directly to the General Manager, the Commercial Director serves as a key member of the Hotel Planning Committee and plays an active role in both strategic and operational decision making. The position leads all commercial disciplines with a strong focus on maximizing revenue, enhancing profitability and strengthening market share, while consistently delivering the exceptional service and brand standards that define Four Seasons. 

Key Responsibilities: 

Leadership & Strategy 

• Partner closely with the General Manager, Planning Committee, Third Party partners to align hotel business plan with revenue-generating strategies. 
• Lead, coach, and develop a high-performing commercial team including Sales, Catering, Revenue Management, Reservations, Marketing, and Public Relations. 
• Foster a dynamic, collaborative, and high-performance culture. 
• Represent the hotel in commercial forums, travel as required, and maintain strong relationships within the Four Seasons network and the broader luxury hospitality sector. 
• Build trust with internal and external stakeholders including Ownership and Corporate leadership. 

Revenue Optimization: 

• Ensure alignment across sales channels and consistent performance across key KPIs. 
• Provide strategic guidance in terms of Revenue & Distribution 
• Develop and implement robust pricing and revenue strategies to maximize RevPAR and overall profitability. 
• Drive revenue accountability across all departments. 

Sales & Business Development: 

• Lead the development and execution of sales strategies to optimize group, transient, and corporate segments. 
• Oversee key account management and provide support for strategic partnerships. 
• Ensure effective deployment of resources across both properties to maximize market opportunities. 
• Decide sales travel budgets, review team performance, and set ambitious but achievable goals. 

Marketing & Communications 

• Analyse and anticipate market trends to ensure the hotel maintains a leading competitive position through innovative messaging, strong market presence, and elevated customer engagement. 
• Develop, lead, and execute an integrated Annual Marketing Plan that supports Four Seasons’ brand positioning and the property’s commercial and revenue objectives. 
• Oversee all marketing activities across both digital and traditional channels, ensuring alignment and synergy between online and offline initiatives to maximize brand visibility. 
• Apply data-driven insights, leveraging analytics and market intelligence to optimize campaign performance and improve return on investment. 

Digital Marketing 

• Lead the hotel’s digital marketing strategy with a focus on performance marketing, SEO/SEM, paid media, and CRM optimization. 
• Direct social media strategy, online content creation, and digital storytelling to strengthen the hotel’s presence across key platforms. 
• Execute always-on digital campaigns that enhance guest acquisition, online engagement, and long-term brand loyalty. 
• Monitor digital KPIs, trends, and emerging technologies to ensure the hotel remains at the forefront of digital innovation in luxury hospitality. 

Public Relations & Brand Management 

• Champion and maintain a consistent, authentic Four Seasons brand voice across all communication channels. 
• Oversee the full Public Relations strategy in coordination with local agencies and corporate teams to elevate media exposure and strengthen brand storytelling. 
• Lead the development of targeted PR and marketing campaigns, including partnerships and influencer collaborations, to drive awareness and preference in key feeder markets. 
• Cultivate and manage strategic relationships that enhance brand equity and support integrated marketing efforts across luxury, lifestyle, corporate, and travel trade segments 

What We’re Looking For 

• A strategic commercial leader with a strong preference for experience in a Commercial Director role within luxury hospitality, ideally in Jakarta or comparable major Southeast Asian markets. 
• Demonstrated success in driving Sales, Marketing, and Revenue Management performance, with prior experience at Four Seasons or other top-tier luxury brands. 
• Exceptional leadership and communication capabilities, with the influence and confidence to inspire high-performing teams and engage effectively with Jakarta’s dynamic business, social, and luxury consumer communities. 
• Strong financial and budget management acumen, with the ability to forecast accurately, optimize spending, and drive profitable commercial strategies in a competitive Jakarta market. 
• A creative and forward-thinking mindset, capable of identifying new opportunities specific to Jakarta’s evolving luxury, corporate, and social segments while innovating within a structured brand environment. 
• A high level of professional integrity combined with a hands-on, collaborative approach that aligns well with both the Four Seasons culture and Jakarta’s relationship-driven business landscape. 
• Fluency in English is required, and additional language skills—especially Bahasa Indonesia—are considered a valuable advantage. 
• A deep understanding of the Jakarta market is essential, including competitive insights, customer behaviour trends, digital consumption patterns, and the expectations of both local and international luxury travellers. 

What We Offer: 

• Competitive salary and comprehensive benefits package. 
• Opportunities for professional growth and development, with access to world-class training programs. 
• Complimentary stays at Four Seasons Hotels and Resorts worldwide. 
• Complimentary dry cleaning for business attire. 
• And many more. 

Note :

for Indonesian nationality only 

The management level for this position is: 

Operations - Division Head