The New Jersey State Office of Innovation
The New Jersey State Office of Innovation is looking for diverse and experienced team members to deploy world-class innovative and digital services that solve pressing public interest challenges for the people of New Jersey. Our work spans numerous issue and policy areas, and is focused on making an impact in the lives of the New Jerseyans that we serve. Our work has decreased the amount of time it takes to apply for Unemployment Insurance, made it easier to start, operate, and grow a business in the Garden State, and connected millions of New Jerseyans to government programs, services, and benefits.
Our team members wear many hats, contributing to both the execution of core projects and the evolution of the Office of Innovation (OOI). We use data and modern research, design, and development methods to inform our decision making, and we collaborate with stakeholders within and outside of government to understand and solve challenges.
To learn more about the New Jersey State Office of Innovation, read our impact report and visit our About Us page.
Marketing Analytics & Measurement Lead (Communications + Engagement Lab)The Office of Innovation seeks a skilled and experienced Marketing Analytics & Measurement Lead to join our Communication + Engagement Lab (C+E Lab). This role will focus on leveraging data to transform how the state conducts, evaluates and optimizes marketing outreach efforts, operationalizing and scaling our approach. A successful candidate will integrate data services and activities to develop products that help drive and scale uptake of services throughout the state. For this role, we are seeking skilled and experienced professionals with at least 5 years of relevant experience.
This role will report to the Director of the Communication + Engagement Lab. Your responsibilities may include: