Brand/Graphic Designer - Mid Level

At Gensler, we design for people. We leverage our global perspective and local presence to innovate at every scale. We’re not just designers. We’re tinkerers, craftspeople, visionaries, innovators and thought leaders. Fueled by passion and entrepreneurial spirit, our people bring new ideas to solve challenging problems.  Whether you’re into sketching new ideas, hacking a building or growing client relationships in global markets, there’s something here for everyone.

Our depth of expertise spans disciplines—from aviation and transportation to education, hospitality, retail, technology and more. At our core we embody an entrepreneurial spirit, always looking ahead for new ways to innovate and add to our clients' success. We share the belief that design has the power to transform organizations and change lives; whether we’re refreshing a retailer’s brand, planning a new urban district or designing a super tall building.

Our work reflects an enduring commitment to sustainability, and we believe that a diversity of voices and cultures is one of the most powerful strategic tools for securing lasting competitive advantage.

As the world’s largest design firm, Gensler has a unique obligation and opportunity to focus on sustainability in the built environment. We deepened our commitment to combat the impact on climate change in the built environment when we launched Gensler Cities Climate Challenge (GC3) in 2019. This is our pledge to meet an ambitious goal: the elimination of all greenhouse gases from our work by 2030.  

Your Role

As a Brand/Graphic Designer, you must love to push new ideas, be passionate about design and get excited about working on diverse projects with extremely talented creative leaders and teams. You will leverage your passion and expertise as a Brand/Graphic Designer to drive the design of our project forward and enhance the human experience of the spaces and structures we design.

As part of the Brand team, your role will be both hands-on – injecting progressive, strategic design-thinking into the work - as well as higher level oversight to guide the approach and execution as you partner with Gensler practice areas including architecture, interiors, brand, digital, and consulting to ensure design is thoughtfully considered and integrated within the overall design vision.

You should be ready to present work to client stakeholders and represent our firm’s culture & principles. Additionally, you will provide direction and leadership to junior staff working on their project teams, scope design phases of projects accurately and efficiently, and attend pitches and industry events as required.

What You Will Do

• Interpret client briefs and translate them into strategic, storytelling-driven design solutions that elevate brand identity.
• Transform concepts into visually engaging narratives across multiple mediums, ensuring alignment with brand strategy and project objectives.
• Create and refine brand assets including logos, typography, color palettes, and comprehensive brand guidelines.
• Facilitate and lead design conversations for brand assignments, partnering closely with strategy, architecture, and interior teams to deliver integrated solutions.
• Prepare and present design concepts and creative materials through compelling stories and well-crafted presentations.
• Contribute to RFP responses, account growth initiatives, and advancement of the brand practice area.
• Stay ahead of design trends, tools, and best practices to bring fresh, innovative ideas to projects.
• Serve as a trusted advisor to clients on all creative and brand-related endeavors.
• Develop, motivate, and mentor junior designers, fostering a culture of creativity and excellence.
• Support project sustainability targets throughout project phases and actively engage in delivering them. Coordinate sustainability targets with project consultants and engineers.
• Implement sustainable design strategies in every project stage and investigate solutions to sustainable design challenges.
• Work collaboratively with the team to optimize sustainability performance through design iterations and research.
• Lead climate focused analysis and studies for each project.

Your Qualifications

• Bachelor's degree in graphic design, industrial design, environmental design, architecture, visual communication or related field
• Minimum 8 years’ professional experience in environmental graphic design, print/digital design, or similar studio experience
• Excellent analytical and problem-solving skills that work well in an interdisciplinary, fast-paced environment
• Strong time management and organizational skills are imperative to juggle multiple tasks, clients and resources
• Advanced storytelling and conceptual thinking skills.
• Strong leadership and ability to manage complex projects.
• Excellent communication and presentation skills for client engagement.
• Expertise in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and MS Office and proficiency in SketchUp or other 3D modelling programs a plus
• Working knowledge of motion graphics software, digital video editing, or other skills related to designing for and creating dynamic content a plus
• Knowledge in sustainable design principles required.
• LEED, WELL, Fitwel, LFA, Greenmark or other rating systems accreditation preferable.
• Previous experience in sustainable design projects preferable. Especially built projects with LEED, Living Building Challenge, WELL Building Standard, Fitwel and /or Net Zero Building certification.
• Demonstrate a collaborative and integrated approach towards achieving high sustainability project goals.

To be considered, please submit portfolio and/or work samples in PDF format.

Life at Gensler

As a people-first organization, we are as committed to enjoying life as we are to delivering best-in-class design. From internal design competitions to research grants to “Well-being Week,” our offices reflect our people’s diverse interests.

We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical, dental, vision, disability and wellness programs. We also offer profit sharing and twice annual bonus opportunities.

As part of the firm’s commitment to licensure and professional development, Gensler offers reimbursement for certain professional licenses and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programs or classes. We view our professional development programs as strategic investments in our future.