Brand Visual Designer

Are you looking to have an impact on the daily life of millions of entrepreneurs in France (and tomorrow in Europe)?

Are you looking for a work environment that values trust, proactivity, and autonomy?

Are our Engineering principles aligned with your vision?

Then Pennylane is the right place for you !

We aim to become the most beloved financial Operating System of French SMEs and Accounting Firms (and soon, European ones).

We help entrepreneurs rid themselves of time-consuming tasks related to accounting and finance while providing them with access to key financial information to assist in making the best decisions for their business.

Pennylane is one of the fastest growing Fintechs in France (and soon to be in Europe!)

In 5 years of existence, we’ve managed to :

💻 Make ourselves known as a groundbreaking accounting and financial software for small businesses and their accountants

💰 Raise a total of €225 millions, including from Sequoia, the famous fund from the Silicon Valley who invested early in companies like Google, Facebook, Airbnb, Stripe, Paypal and much more...

👨‍👩‍👧‍👦 Grow from 7 cofounders to 900 happy Pennylaners : we’re now recognized as one of the greatest places to work in France (and also remotely), with a 4.6/5 rating on Glassdoor.

🌍 Build an international environment with more than 25 nationalities, with a strong remote-friendly culture, where 30% of the employees are already working from all parts of Europe

🤝 Earn the trust of thousands of customers and accounting firms and obtain outstanding ratings

🚀 Already more than 700,000 small and medium-sized enterprises (SMEs) and over 5000 accounting firms use Pennylane in France!

You will be responsible for designing and producing all visual assets related to Pennylane's Product Marketing initiatives. You'll work hand-in-hand with Product Marketing, Brand Design, and Content to create cohesive, high-performing visuals aligned with our brand system, supporting awareness and acquisition.

Produce assets for:

-GTM Campaigns: product visuals, product presentations

-CRM & Lifecycle: newsletter visuals, emails, in-app banners

-Web: hero/section visuals for landing pages, blog visuals

-Events & sales enablement: product demo slides, promotional print materials

-Rapidly adapt concepts that work seamlessly across multiple formats (website, paid social, SEO, mobile/desktop).

-Maintain visual consistency with brand guidelines (typography, grids, colors, iconography, illustration style) to create a clear connection between the product, the brand, and consumers.

-Raise the bar on quality: propose testable creative variations, iterate based on data (CTR, CVR, scroll depth).

-Manage a multi-project production pipeline with tight deadlines (prioritization, naming, versioning, clean handoff).

-Collaborate with cross-functional teams, freelancers as needed; give and receive structured feedback.

-Contribute to marketing design system documentation (Figma libraries, templates, visual components).

-3 to 5 years of experience in Visual/Marketing Design in a B2B/B2C tech, agency, or scale-up context.

-Strong expertise on Figma, Adobe Suite (After Effects, Premiere Pro)

-Performance-driven creativity: you know how to transform a marketing brief into testable visual solutions.

-Fast and polished execution, attention to detail (pixel-perfect), autonomy, rigor.

-Comfortable with written English (cross-team collaboration, copy QA if needed), German is a plus.

-Knowledge of Lotties or Jitter for marketing micro-animations in addition to motion

-Familiarity with growth practices (creative A/B testing, UTMs, audience variations)

-Product sensibility (understanding features and benefits to better communicate them visually)