Brand Marketing Coordinator

Job Title

Brand Marketing Coordinator

Job Description

Title: Brand Marketing Coordinator

About The Position | Major goals and objectives and location requirements

People Inc.  is seeking a Brand Marketing Coordinator to join our Beauty & Style Brand Marketing  team, contributing to the brand and category strategy. In close partnership with Sales teams across the organization, you will help manage the pre-sale process and play a strategic role in driving revenue growth with advertising partners. You will assist the Director, working closely with our editorial teams (InStyle, Byrdie, Brides, SHAPE) developing  editorial tentpoles & GTM strategy.  This position reports to the  Director, Marketing for Beauty and Style.

Hybrid 3x a week- (NYC) 

In-office Expectations: This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

About The Team | Beauty & Style Brand Marketing

The Beauty and Style brand marketing team oversees Go To Market strategy for InStyle and Byrdie. The team works closely with editorial to develop off-the-shelf programming, partnership opportunities for tentpole franchises, and cross-portfolio collaborations. 

About The Positions Contributions:

Weight % Accountabilities, Actions and Expected Measurable Results

40% Proposal Process: Assist on proactive and RFP responses, creating smart, strategic ideas for advertising 

partners looking to work with InStyle, Byrdie, Brides, or SHAPE

35% Build Materials: Support the marketing team in developing compelling brand-specific sales materials as 

well as off-the-shelf marketing programs for relevant advertisers

25% Process Management: Help coordinate special projects and team organization tracks to help keep the

team organized day to day.

All other duties as assigned. 

 

The Role’s Minimum Qualifications and Job Requirements:

Education:

Bachelor’s degree in marketing, communications, business or related field, or equivalent training and/or experience

Experience:

1-2 years related experience, ideally in media, social media marketing, or fashion/beauty brand work. 

 

Specific Knowledge, Skills, Certifications and Abilities:

• Excellent creative writing and storytelling skills with an ability to execute visually impactful presentations (fluent in Keynote and Powerpoint)

• Strong knowledge of Social Media and beauty/style industry trends

• You’re an excellent communicator, who remains poised under pressure and demonstrates strong interpersonal skills

• You are a true self-starter with a desire to learn and take on new challenges – provide proactive ideas, understand organizational goals, and move initiatives forward

• Must be highly organized with ability to prioritize

• Strong attention to detail

• Ability to manage multiple projects simultaneously

• Collaborative mindset with excellent communication skills 

• You are comfortable working in a fast paced environment

% Travel Required (Approximate): >5%

 

It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing hr@people.inc.

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: https://www.e-verify.gov/employees

Pay Range

Hourly: New York: $28.00 - $33.65

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future. Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance. The range listed is just one component of People Inc's total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives. In addition, People Inc. provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.

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