HEINZ

Brand Manager

Freshwater Full time

Job Description

Brand Manager

  • Opportunity to grow your Marketing management career!

  • Flexible work arrangement – 3 days in office, 2 days remote

  • Location: Auckland, New Zealand

Kickstart Your Marketing Career with Kraft Heinz!

Are you looking to grow your career in Marketing? Do you want to join a dynamic team with a proven track record of internal growth and career advancement opportunities? We have an exciting permanent opportunity for Brand Manager to join our Marketing team based out of Auckland, New Zealand.

The Company

The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. Our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.

Key position responsibilities include, but not limited to:

  • Lead brand NPDs including idea generation, preparation of business plans, P&L management, go to market planning for both AU and NZ, and post launch audits

  • Work collaboratively with Senior Brand Manager and Category Development to develop strategy development including one and three-year plan

  • Lead portfolio packaging renovation projects from briefing to validation, implementation and changeover management

  • Develop and implement above the line and below the line activities for new product launches, including media campaigns, POS, and consumer promotion plans for assigned category portfolio

  • Develop impactful and breakthrough campaign creatives that resonate with the audience across ANZ

  • Liaise with agencies to develop & execute marketing & advertising campaigns

  • Monitor brand performance and develop consumer insights through research tools and reporting

  • Support annual budgeting, quarterly forecasting and manage monthly A&P spend

  • Communication and coordination across cross-functional teams including Sales, Operations and Management

About you:

  • Strong and proven experience in FMCG brand marketing

  • Strong project management experience on NPD, renovation and advertising

  • Analytical skills with the ability to demonstrate data-driven decision making (IRI or Nielsen preferred)

  • Exceptional stakeholder management to lead cross-functional teams while also managing expectations

  • Problem solver who can think outside the box, with resiliency to bounce back from setbacks

  • Striving for excellence in a high-paced working environment

  • Eligibility to work in Australia – with full working rights

Benefits of working with us

  • Hybrid Working – Flexibility around when and where you work

  • Pay for Performance – industry leading variable compensation offerings tied to company and individual performance on top of a competitive base salary package

  • Parental Leave – paid time off for both primary AND secondary caregivers

  • Leave Options – Purchased leave, volunteer leave and LiveWell leave programs to give you even more flexibility to plan your life and spend time on causes that matter

  • Great Place to Work certification in Australia and New Zealand

  • In House Training Programs

  • Corporate Discount Programs 

Ready to make an Impact?

If you're passionate about Marketing, eager to learn, and enjoy working in a team environment, please submit your application soon. We will be reviewing applications on a rolling basis and reserve the right to close our job advertisements early.

Location(s)

Freshwater


 

Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.