Brand & Customer Manager – RSV & Pediatric Vaccines

Job Description

Brand & Customer Manager – RSV & Pediatric Vaccines (Saudi Arabia)

Role Purpose

The Brand & Customer Manager (BCM) is responsible for the successful launch, execution, and commercial performance of RSV and pediatric vaccines in Saudi Arabia.

Reporting to the BU Director, the BCM translates global strategy into focused local plans, drives disciplined cross-functional execution and ensures strong performance across both public and private sectors.

Key Responsibilities

1. Brand Planning & Commercial Delivery

•            Lead the annual local brand planning process in alignment with BU priorities

•            Drive execution to deliver agreed revenue and market share targets

•            Own brand forecasting and collaborate with Finance and Supply to ensure demand accuracy

•            Monitor KPIs and proactively recommend corrective actions

•            Manage brand budget and ensure optimal resource allocation

2. Launch Excellence

•            Lead end-to-end local launch planning and readiness for RSV and pediatric vaccines

•            Adapt global strategy into clear, Saudi specific execution plans

•            Ensure full launch readiness across materials, training, supply, compliance, and field activation

•            Track launch milestones and manage risks proactively

•            Drive structured post launch performance review and optimization

3. Brand Execution & Growth

•            Own the local brand plan and ensure disciplined execution throughout the year

•            Develop and localize promotional and non-promotional materials in compliance

•            Identify growth opportunities within defined customer segments

•            Support sustainable brand growth beyond launch phase

4. Customer & Sales Enablement

•            Develop clear customer engagement approaches aligned with brand objectives

•            Act as the primary brand lead for the sales organization

•            Ensure sales teams are trained, equipped, and confident at launch

•            Integrate field insights into ongoing strategy refinement

•            Support activation across both public and private channels

5. Cross-Functional Leadership

•            Lead regular brand team governance meetings with clear priorities and accountability

•            Ensure alignment between Medical, Market Access, Policy, Regulatory, Supply Chain, and Sales

•            Escalate risks and opportunities to BU Director in a timely manner

•            Maintain strict compliance with regulatory and internal standards

What Success Looks Like

•            Launches delivered on time, complaint, and fully ready for field execution

•            Revenue and uptake targets achieved or on track

•            High forecast accuracy and effective budget utilization

•            Strong sales force readiness and customer engagement

•            Smooth cross-functional execution with minimal escalation

•            Sustainable growth momentum across public and private sectors

Key Skills & Experience

• Minimum 5+ years of experience in healthcare industry
• Experience in brand management within Pharma Industry.
• Demonstrated ability to manage launches in complex markets
• Strong analytical capability and comfort working with performance data Financial understanding of forecasting and budgeting processes
• Ability to lead cross-functional teams without direct authority
• Strong stakeholder management and communication skills
• Comfortable operating in a multi-stakeholder, public/private
• healthcare environment
• Saudi National is a pariority.

Education

• Bachelor’s degree in pharmacy, Life Sciences, Business, or related field

Required Skills:

Brand Management, Brand Marketing, Customer Engagement, Global Strategy, Marketing, Marketing Data Analysis, Marketing Strategy Implementation, Stakeholder Management, Standards Compliance, Strategic Planning, Strategic Thinking

Preferred Skills:

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Current Contingent Workers apply HERE

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Employee Status:

Regular

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements:

Not Applicable

Shift:

Valid Driving License:

Hazardous Material(s):

Job Posting End Date:

03/11/2026

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