At Globe, our goal is to create a wonderful world for our people, business, and nation. By uniting people of passion who believe they can make a difference, we are confident that we can achieve this goal.
DUTIES AND RESPONSIBILITIES:
1. Portfolio Strategy & Segment Leadership
Define and steer the long-term prepaid broadband strategy, aligning portfolio design with customer needs, competitive landscape, and business objectives.
Shape the innovation pipeline to ensure prepaid broadband solutions are future-ready, affordable, and digitally enabled.
Translates broadband business goals into actionable prepaid roadmaps with clear priorities and success measures for each vertical
2. Product & Lifecycle Management
Owns the end-to-end lifecycle of prepaid broadband offers — from launch and enhancement to retirement — ensuring product-market fit and alignment with business goals.
Partners with product, IT, and vendor teams to deliver builds, features, and process improvements, challenging solutions where needed to ensure they meet business requirements.
3. Pricing & Profitability
Establish pricing guardrails and recommend offers and campaigns that balance competitiveness with revenue and margin goals.
Monitor ARPU, reload rate, and usage behavior, recommending optimizations to improve profitability.
4. Go-to-Market & Campaign Leadership
Defines the strategic GTM approach for prepaid broadband launches, promos, and campaigns, ensuring speed-to-market and compelling value propositions.
Aligns execution pillars (channel engagement, digital, base management) on objectives, messaging, and success metrics.
Sets the guardrails and oversees execution progress, leaving day-to-day campaign management to other verticals.
5. Performance Monitoring & Growth Optimization
Governs prepaid KPIs (GSR, ARPU, subscriber base) and delivers insight-led recommendations for growth acceleration or course correction.
Equips execution teams with clear performance targets and insights, while escalating structural adjustments when required to maintain competitiveness.
6. Cross-Functional & Stakeholder Engagement
Acts as the integrator across squads, finance, network, sales, and digital teams to ensure seamless alignment and delivery of strategic initiatives.
Represents the prepaid broadband segment in senior leadership forums and provides final, data-backed recommendations to the Broadband Portfolio Head for key decisions.
7. People Leadership & Capability
Lead and coach a team of managers, building deep expertise in prepaid customer lifecycle and broadband marketing.
Foster a culture of agility, innovation, and accountability within the prepaid team.
KPIs:
1. Business & Financial Outcomes (50%)
GSR (Gross Service Revenue) Growth – YoY % growth of prepaid broadband revenue.
Subscriber Base Health – Net adds / churn rate, with focus on active user base growth.
ARPU Optimization – Improvement in ARPU (via upsell, cross-sell, price laddering).
Profitability / Margin Contribution – Achievement of portfolio margin targets within agreed guardrails.
2. Portfolio Profitability, Innovation & Lifecycle (20%)
Strategic Roadmap Delivery – % of key initiatives delivered on time and within scope.
Offer Adoption & Refresh Rate – % of active base migrated to new or optimized offers.
Launch Effectiveness – #/% of offers hitting first-3-month adoption and revenue targets.
Pricing Guardrail Adherence – Maintains competitiveness and profitability targets.
Cross-Functional Alignment in GTM – % of initiatives launched on time without major rework caused by misalignment with channels, digital, or base management teams.
3. Customer Experience & Market Competitiveness (20%)
Net Promoter Score (NPS) – YoY improvement in prepaid broadband NPS.
Price Competitiveness Index – Maintains competitive price position in the market.
Perceived Value Score – Improvement in value perception based on research or internal tracker.
4. People & Capability Leadership (10%)
Team Engagement & Retention – Improvement in team engagement scores and retention rates.
Capability Uplift – Demonstrable growth of team skills (prepaid lifecycle expertise, analytics, pricing).
TOP 3-5 DELIVERABLES:
Annual Prepaid Broadband Portfolio Roadmap: Comprehensive strategy and 12–24 month roadmap covering new offers, pricing guardrails, and lifecycle management plans.
Major Portfolio Launches & Refreshes: Successful introduction of key prepaid broadband promos, bundles, or innovations (per roadmap) with clear adoption and revenue targets.
Pricing & Profitability Framework: Updated pricing structure and profitability guardrails that sustain competitive positioning while protecting margins.
Performance & Insights Dashboard: Regular portfolio health reviews, including forward-looking recommendations for growth acceleration or course correction.
SKILLS:
Soft:
Strategic Thinking & Foresight
Decision-Making & Governance
Stakeholder Influence & Alignment
Customer-Centric Leadership
People Leadership & Coaching
Hard:
Portfolio P&L Management
Pricing & Offer Design
Product Lifecycle Management
Data-Driven Analysis
GTM & Commercial Planning
Equal Opportunity Employer
Globe’s hiring process promotes equal opportunity to applicants, Any form of discrimination is not tolerated throughout the entire employee lifecycle, including the hiring process such as in posting vacancies, selecting, and interviewing applicants.
Globe’s Diversity, Equity and Inclusion Policy Commitment can be accessed here
Make Your Passion Part of Your Profession. Attracting the best and brightest Talents is pivotal to our success. If you are ready to share our purpose of Creating a Globe of Good, explore opportunities with us.