Why Work For Us?
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At AAA, our Team Members strive to deliver amazing service and help our Members outsmart life’s roadblocks. We believe everything you do outside of work adds to who you are at work.
NOTE: This role is hybrid and requires 3 days a week onsite in our Walnut Creek, CA Corporate office.
Job Summary
Our Associate Product Marketer will be assigned full responsibility for a product and its business results. They will be accountable for managing product development and executing strategies and plans in partnership with cross-functional teams and external creative agencies. This role will be working with our Travel product.
Essential Functions
• Strategy and Execution - Manage key business KPIs to accomplish strategic goals
• Marketing Strategic Plan Development & Execution – Responsible for development and execution of annual plans including business analytics, communication, digital and social media plans. Partner internally and externally to develop and execute marketing activities that drive growth and achieve targets
• Competitive Intelligence – Monitor competitor activities, including pricing, promotion, new product launches, advertising
• Marketing Budget – Manage marketing budget, including budget tracker, PO's and invoicing
• Project Management – Perform ad-hoc projects as needed to support Product Marketing Manager
• Communication/ Networking – Guide advertising agencies and production vendors to execute communication plan; Assist in vendor negotiations and selection to control expense; prepare materials with creative agencies
Knowledge/Skills/Abilities
• Strategic leadership skills
• Strong problem solving skills
• Proficient in financial and analytical thinking and analyses
• Clear and concise communication skills and team influencer
Education & Experience/Licenses & Certification
• College degree
• 3-5 years related work experience in product marketing
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We target between minimum and midpoint of the range, and all offers are subject to a fair pay analysis - Compensation Range: Min: $107,694.00 - Mid: $134,617.00- Max: $161,540.00-