Key Responsibilities:
Responsible for meeting the committed topline plans (between USD 25MM to USD 50 MM) for the year for each brand/ portfolio while beating market growth objectives
• Drive top-line, market share, and bottom-line targets for the BU/ Cluster and Affiliate
• Accountable for budgeting, business planning, and strategizing in line with the budgeted manpower in the sales force.
• Maintaining control of operating budget, delivering on both top line and bottom line
• Spearheading marketing and sales activities/initiatives to ensure that short and long-range sales volumes and projects are achieved.
• Collaborating with product development team to implement product modifications or improvements of product line.
• Life cycle management which anticipates and serves a customer need / solution approach for brands
• Conduct research as per the brand need (analyze customer behavior, perception- attribute mapping, etc.) and design strategies accordingly. Undertake feasibility analysis/ market research for new opportunities.
• Develop and implement Annual Operating Plan for brand portfolio.
• Undertake fieldwork to capture insights
• Effectively collaborate with sales team and cross functional stakeholders for buy-in of strategies to internal customers and ensure strong implementation of designed strategies
• Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to the field force.
• Effectively coordinate with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance, Human Resources etc.
Education:
Graduate in Science / Pharmacy. • MBA/PGDBA in Sales and Marketing from top B school (tier 1 at least) Experience: • Incumbent who is currently in the role of a Business Unit Director is preferred • Incumbent should have Sales and Marketing Experience along with Team Management experience of 3 years. • Pharmaceutical Product Management experience of 3 years (preferably in MNC) as a brand manager • Exposure to managing Key Accounts / dealing with Key Opinion Leaders • Experience in managing new launches is preferable Skills: • Excellent Communication Skills • Functional & Technical Knowledge on therapy areas owned and other therapies in the division • Demonstrates creativity, innovation and drive for results. • Ability to influence, lead and work with cross functional teams • Analytical skills and good Financial Acumen • Strategic thinking, Problem solving and decision making skills • Planning and organizing skills for short term and long term. • Time management and multi-tasking skill
The base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.