Moderna

Associate Director, Marketing, Taiwan

TWN - Taipei - Xinyi - 101 Tower Full time

If you’re interested in this role, please apply in English and include an English version of your CV.

The Role:
Joining Moderna offers the unique opportunity to be part of a pioneering team that's revolutionizing medicine through mRNA technology, with a diverse pipeline of development programs across various diseases.

As an employee, you'll be part of a continually growing organization, working alongside exceptional colleagues and strategic partners worldwide, contributing to global health initiatives.

Moderna's commitment to advancing the technological frontier of mRNA medicines ensures a challenging and rewarding career experience, with the potential to make a significant impact on patients' lives worldwide.

Moderna is solidifying its presence in Taiwan, a region known for its robust biotech and technology sectors. Our Taiwan office will concentrate on commercial activities, delivering our innovative mRNA products to the Taiwanese market. We're inviting professionals who are eager to drive significant advancements in global health through our cutting-edge mRNA technology.

This role offers a unique opportunity to lead and execute Taiwan-specific marketing strategies at the forefront of mRNA innovation. As Associate Marketing Director, you will drive brand positioning and lifecycle management for Moderna’s vaccine portfolio and pipeline, ensuring alignment with global strategies while addressing local public health needs. You’ll partner cross-functionally with Medical, Market Access, and Field teams to bring impactful, compliant, and integrated marketing campaigns to life. This role combines strategic vision with hands-on execution, requiring agility, collaboration, and insight into Taiwan’s healthcare landscape. Based in Taipei and reporting to the Commercial Director, you will shape Moderna’s public narrative and help build long-term value in the Taiwan market.


Here’s What You’ll Do:

Your key responsibilities will be:

  • Develop and execute Taiwan marketing strategies and operational plans in alignment with global brand direction and local commercial objectives.

  • Elevate awareness of Moderna’s leadership in mRNA science, respiratory disease prevention, and vaccine innovation.

  • Drive public health–aligned brand positioning and lifecycle management strategies across the vaccine portfolio.

  • Collaborate closely with Medical, Market Access, and Field teams to ensure cohesive execution across all stakeholders.

  • Lead the adaptation and local implementation of global marketing campaigns to maximize brand impact and ROI.

  • Provide strategic input to business planning and forecasting based on deep market insights and performance analysis.

  • Ensure that all initiatives are executed on time, on budget, and in full compliance with internal and regulatory requirements.

  • Apply best-in-class project management practices to oversee marketing initiatives and agency partnerships.

  • Build and deliver training and tactical tools to support field engagement across digital, remote, and in-person channels.

  • Navigate Taiwan’s public health and policy ecosystem to ensure relevant and responsible marketing strategies.

Your responsibilities will also include:

  • Ensuring integration of global strategic assets into local execution with an entrepreneurial and compliant mindset.

  • Supporting cross-functional alignment for long-term portfolio growth in the Taiwan market.

  • Leading local KEE engagement strategies and thought leadership initiatives in collaboration with external partners.

  • Monitoring brand performance and identifying opportunities for market shaping, uptake acceleration, and positioning refinement.

The key Moderna Mindsets you’ll need to succeed in the role:

  • We behave like owners. The solutions we’re building go beyond any job description.
    In this role, you’ll own end-to-end marketing strategy and execution for Taiwan, operating independently while influencing a broad stakeholder landscape. Your ability to proactively shape outcomes and act with full accountability will be critical.

  • We digitize everywhere possible using the power of code to maximize our impact on patients.
    You will leverage digital tools and platforms to equip field teams, track performance, and drive engagement—applying data-driven approaches to optimize campaign outcomes and patient impact.

Here’s What You’ll Bring to the Table:

  • Bachelor’s degree required; MBA or advanced degree in business or related fields is a plus

  • 10+ years of commercial experience in the pharmaceutical industry, or 7+ years of experience in marketing roles within pharma or related healthcare sectors. Experience in vaccines and/or infectious diseases is a plus

  • Demonstrated experience developing and executing integrated, multi-channel marketing strategies, including digital channels

  • Proven ability to translate complex scientific information into clear, concise, and compelling messaging

  • Strong strategic thinking with hands-on execution capability in a matrixed organization

  • Excellent written and verbal communication skills in both Mandarin and English

  • Collaborative, solution-oriented mindset with the ability to influence without authority

  • Strong interpersonal skills and ability to build effective relationships across functions and with external partners

  • Track record of managing multiple projects simultaneously with high quality and attention to detail

  • High level of initiative, strong work ethic, and ability to operate effectively under ambiguity and pressure

  • Team player who works effectively with internal colleagues and agency partners

  • Operating in a manner that is consistent with Moderna’s ethics and integrity, with a strong commitment to compliance. Must comply with all corporate policies and procedures, Moderna Compliance Program requirements, and all applicable healthcare laws, regulations, and industry codes of conduct.

  • The embodiment of Moderna’s values: Bold, Curious, Collaborative, and Relentless

Pay & Benefits

At Moderna, we believe that when you feel your best, you can do your best work.  That’s why our global benefits and well-being resources are designed to support you—at work, at home, and everywhere in between.

  • Best-in-class healthcare, plus voluntary benefit programs to support your unique needs

  • A holistic approach to well-being with access to fitness, mindfulness, and mental health support

  • Family building benefits, including fertility, adoption, and surrogacy support

  • Generous paid time off, including vacation, bank holidays, volunteer days, sabbatical, global recharge days, and a discretionary year-end shutdown

  • Savings and investments to help you plan for the future

  • Location-specific perks and extras

The benefits offered may vary depending on the nature of your employment with Moderna and the country where you work.

About Moderna

Since our founding in 2010, we have aspired to build the leading mRNA technology platform, the infrastructure to reimagine how medicines are created and delivered, and a world-class team. We believe in giving our people a platform to change medicine and an opportunity to change the world.  

By living our mission, values, and mindsets every day, our people are the driving force behind our scientific progress and our culture. Together, we are creating a culture of belonging and building an organization that cares deeply for our patients, our employees, the environment, and our communities. 

We are proud to have been recognized as a Science Magazine Top Biopharma Employer, a Fast Company Best Workplace for Innovators, and a Great Place to Work in the U.S. 

As we build our company, we have always believed an in-person culture is critical to our success. Moderna champions the significant benefits of in-office collaboration by embracing a 70/30 work model. This 70% in-office structure helps to foster a culture rich in innovation, teamwork, and direct mentorship. Join us in shaping a world where every interaction is an opportunity to learn, contribute, and make a meaningful impact. 


If you want to make a difference and join a team that is changing the future of medicine, we invite you to visit modernatx.com/careers to learn more about our current opportunities. 

Moderna is a smoke-free, alcohol-free, and drug-free work environment. 

Moderna is a place where everyone can grow. If you meet the Basic Qualifications for the role and you would be excited to contribute to our mission every day, please apply! 

Moderna is committed to equal opportunity in employment and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry or citizenship, ethnicity, disability, military or protected veteran status, genetic information, sexual orientation, marital or familial status, or any other personal characteristic protected under applicable law. We consider qualified applicants regardless of criminal histories, consistent with legal requirements. 

We’re focused on attracting, retaining, developing, and advancing our employees. By cultivating a workplace that values diverse experiences, backgrounds, and ideas, we create an environment where every employee can contribute their best. 

Moderna is committed to offering reasonable accommodation or adjustments to qualified job applicants with disabilities. Any applicant requiring an accommodation or adjustment in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should contact the Accommodations and Adjustments team at leavesandaccommodations@modernatx.com

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