The Assistant Director of Concessions supports the overall leadership, execution, and financial performance of all concessions operations within the venue. This role is responsible for managing day-to-day operations, driving revenue, controlling costs, and ensuring all stands deliver a consistent, high-quality guest experience. The Assistant Director works closely with Concessions Managers, Warehouse, Culinary, and Operations teams to ensure all locations are fully prepared and executed at a high level.
Key Responsibilities
Operations & Execution
- Support the planning and execution of all event-day concessions operations across the venue
- Ensure all stands are set, stocked, and staffed appropriately prior to gates opening
- Monitor in-event performance, ensuring stands remain open and operational through peak periods and event end
- Provide strong event-day leadership presence, troubleshooting issues and supporting stand teams in real time
Leadership & Team Development
- Assist in managing Concessions Managers, Supervisors, Stand Leads, and hourly staff
- Lead pre-event meetings and communicate expectations, priorities, and service standards
- Coach and develop team members, building a strong bench of future leaders
- Reinforce accountability and ensure consistent execution across all levels
Financial Performance & Cost Control
- Support revenue growth initiatives, including stand optimization, product mix, and upselling strategies
- Monitor labor deployment to ensure alignment with budgets and operational needs
- Partner with Warehouse and Purchasing teams to manage inventory, reduce waste, and control COGS
- Assist in reviewing post-event financials, including sales, labor, and variance reporting
Inventory & Operational Readiness
- Collaborate with Warehouse and Culinary teams to ensure accurate ordering, stocking, and product availability
- Ensure all stands meet par levels prior to events to minimize in-event call-downs
- Support implementation and adherence to inventory systems and processes
- Assist in resolving product shortages or operational gaps quickly and effectively
Guest Experience & Service Standards
- Ensure all concessions locations deliver fast, friendly, and efficient service
- Support initiatives to reduce wait times and improve transaction speed
- Address guest concerns and service issues promptly to maintain a positive experience
- Drive consistency in presentation, cleanliness, and overall stand readiness
Cross-Functional Collaboration
- Partner with IT on POS functionality, troubleshooting, and staff training
- Work with Maintenance and Facilities teams to ensure all stands are operational and compliant
- Collaborate with Culinary on menu execution, product quality, and new offerings
Support NPO (Non-Profit Organization) groups to ensure understanding of processes and expectations
Legends & ASM Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.