Analytic Consultant, Marketing Analytics

Job Title:

Analytic Consultant, Marketing Analytics

Job Description

The Analytic Consultant is responsible for leading account based analytical initiatives. The Analytic Consultant provides detailed analytic insights, marketing strategy recommendations, and innovative solutions to solve business problems within our client engagements. This position will serve as the go-to resource for the client’s analytical needs. The Analytic Consultant will interact with the client on a regular basis and will be seen as the subject matter expert as they provide analytic metrics, trends, insights, and recommendations to the client. The expectation is that this position will be comfortable speaking about complex analytical solutions in an easy to digest manner with the client.

SPECIFIC RESPONSIBILITIES

• Develop analytical solutions that address client needs on an ongoing basis
• Serve as the subject matter expert on analytical solutions and data specifications when working with the client and Concentrix business units
• Execute quantitative analyses, predictive modeling, customer segmentation, experimental design, and detailed reporting to translate data into actionable insights
• Utilize the results of analysis to recommend ongoing, iterative corrections and improvements to marketing programs and campaigns
• Organize and analyze relevant data from multiple sources to identify trends, patterns, and exceptions and quickly develop hypotheses for further investigation and action
• Design and execute testing and measurement plans to improve campaign performance and achieve quantitative business objectives
• Understand the client’s analytical needs and make recommendations in a way that is easy to digest and comprehend
• Work closely with the Program Management & IT teams to deep dive into the data architecture, provide impactful insights and understanding of customer behavior, and optimize marketing programs within our client engagements
• Other duties as assigned

ESSENTIAL QUALIFICATIONS

Education/Knowledge:         

• A Bachelor's degree in mathematics, statistics, economics, or similar related field is essential.  A Graduate level degree in mathematics, statistics, economics, or a similar related field is preferred. 
• Minimum of one to five years with directly related experience required.

Experience / Skill:         

• Strong analytical skills with a high capacity for simplifying advanced concepts
• Must be comfortable developing presentations and working directly with the client
• Minimum of 1+ years with SAS and MS Office Suite: Excel, Word, PowerPoint
• Proficient with analytics concepts including the following: propensity modeling, lead scoring, data mining, correlations, random sampling, significance testing and experimental designs
• Experience conducting statistical analysis
• Understanding of B2C, as well as B2B, marketing concepts
• Salesforce experience preferred
• Dashboarding experience preferred including but not limited to Tableau, PowerBI, Domo, as well as digital marketing platforms
• Experience with SQL Server / Oracle / Snowflake preferred
• Ability to travel 5% or potentially more

Location:

USA, GA, Work-at-Home

Language Requirements:

English (Required)

Time Type:

Full time

Physical & Mental Requirements: While performing the duties of this job, the employee is regularly required to operate a computer, keyboard, telephone, headset, and other office equipment. Work is generally sedentary in nature.

If you are a California resident, by submitting your information, you acknowledge that you have read and have access to the Job Applicant Privacy Notice for California Residents

Concentrix is an equal opportunity and affirmative action (EEO-AA) employer. We promote equal opportunity to all qualified individuals and do not discriminate in any phase of the employment process based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy or related condition, disability, status as a protected veteran, or any other basis protected by law.

For more information regarding your EEO rights as an applicant, please visit the following websites:

•English

•Spanish

To request a reasonable accommodation please click here.

If you wish to review the Affirmative Action Plan, please click here.