We are Poki!
An Amsterdam-based scale-up (70 FTE, self-funded) on a mission to create the ultimate online playground: a platform where players and game developers come together to play, create, and connect. Every day, 10 million players from all over the world visit
Poki.com for free and easy access to their favorite games.
What this job is about:
Marketing at Poki is scaling, and with millions of players and complex cross-channel campaigns, understanding what truly drives growth is our next frontier. In this role, you become the compass for our marketing strategy. You build sophisticated measurement frameworks that tell us where best to invest our next marketing euro.
You will work at the intersection of Data Science and Marketing. You are the owner of attribution and marketing effectiveness, turning raw data into clear actionability on RoAS and incrementality. By building reliable models, you give the marketing team the confidence to scale budgets, enter new markets, and optimize campaigns across the globe.