Job Description :
About us
With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you’ll test new ideas, learn and grow, and unlock a brighter, more exciting future.
Join us to create a career worth celebrating.
Motivate and inspire others to develop plans that enable Diageo to achieve its business objectives.
Responsible for 100% brilliant and outstanding execution across the assigned zone/channel, including customer development and relationship management through JCP.
Provide the organization with insights and learnings from trade execution.
Enable, inspire, and develop the sales force team to achieve their results.
80% field-based – 20% administrative.
Provide insights and learnings for the OnePlan planning process.
Assess customer viability, agreements, and relevant KPIs.
Co-create the Joint Customer Plan (JCP) with the customer.
Ensure alignment with Diageo and customer stakeholders.
Promote responsible drinking and social responsibility initiatives within joint business plans.
Negotiate JCPs with TOP customers.
Conduct trade visits.
Communicate the co-created JCP calendar to CP&A for measurement.
Identify growth opportunities and close gaps versus target.
Lead QBRs with Pareto customers.
Ensure accurate input for proper customer segmentation.
Manage ad-hoc briefs with agencies and sales force (including Digital).
Identify new .com customers.
Deliver Brilliant Execution with OTIF 100%.
Lead and engage during trade visits.
Oversee and support customers’ digital platforms to drive consumption (e.g., On Trade social media, Off Trade .com customer platforms).
Conduct QBRs with Pareto customers.
Provide insights and learnings, identifying customer/shopper/consumer needs and barriers.
Conduct post M&E analysis for JCP activities.
Manage and control investments under their responsibility (TS/A&P).
Evaluate digital performance metrics.
Customer understanding.
Consumer knowledge and understanding.
Joint business planning.
Customer proposition.
Core sales skills.
Activation and execution excellence.
Customer performance review.
Influence, relationship-building, and assertive communication skills.
University degree.
Bilingual Spanish–English preferred.
Minimum 4+ years of experience in sales roles.
Strong functional capabilities: planning, investment control, and follow-up.
Strong command of systems, data, and presentations.
Ability to lead teams, influence, and negotiate.
Proficiency in Windows environment and Microsoft Office tools.
Flexible Working Statement:
Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one.
Diversity statement:
Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.
We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.
Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world.
Feel inspired? Then this may be the opportunity for you.
If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.
Worker Type :
RegularPrimary Location:
Bogota - IMCAdditional Locations :
Job Posting Start Date :
2025-11-28