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GENERAL FUNCTION:
The Sr. Manager Payments Product Go-To-Market (GTM) reports to the Director of GTM and is responsible to design, develop and deliver plans to enrich our clients’ experiences, drive revenue and strengthen relationships. This position designs and delivers strategies, frameworks and action plans that cultivate thought leadership, enhance client engagement, effectively launch solutions and empower Healthcare teams with innovative tools and resources. This individual manages and guides GTM activities related to strategic enablement and engagement for the benefit of internal teams and our clients.
Responsible and accountable for risk by openly exchanging ideas and opinions, elevating concerns, and personally following policies and procedures as defined. Accountable for always doing the right thing for customers and colleagues and ensures that actions and behaviors drive a positive customer experience. While operating within the Bank's risk appetite, achieves results by consistently identifying, assessing, managing, monitoring, and reporting risks of all types.
ESSENTIAL DUTIES & RESPONSIBILITIES:
Develop GTM strategies, frameworks and tactics that deliver improvements in overall effectiveness of functions that bring our Healthcare solutions to market.
Collaborate with product and cross functional teams to develop, design, and deliver specific and consistent GTM strategy and readiness plans for new product launches, product enhancements, migrations, etc.
Design, execute, and manage sales enablement and readiness plans, approach, and tactics that will enable the sales teams to have valuable consultations and dialogues with clients.
Design, execute, and manage communication plans, approach, and tactics for key messaging delivered to our strategic partners and our clients.
Design and develop external facing tools, materials, and collateral for used by Sales teams. Interface with cross functional teams across the organization to deliver tools, programs, content, information, and insights with the goal of supporting GTM strategies.
Provide perspective, product expertise, market research, voice of client, and the holistic view of Healthcare Marketing as a liaison.
Provide awareness to our strategic partners that supplements the information provided by their Sales Officers to enable strategic partners to promote Commercial Payments more confidently to clients and prospects and collaborate with their Sales Officers more readily.
MINIMUM KNOWLEDGE, SKILLS AND ABILITIES REQUIRED:
Bachelor's degree in Business, Marketing, Product Management or related field
Five years' experience developing strategies and tactics in go-to market, marketing, and product management in the Healthcare FinTech or Healthcare Marketing industry.
Experience and knowledge in Treasury Management is a plus but not required
Excellent written and oral communications skills and problem solving
Data-driven analytical skills.
Ability to operate and thrive in ambiguous circumstances.
Strong business instincts coupled with knowing how /when to take calculated risks and being able to react quickly in a constantly changing and highly competitive environment.
Strong ability to collaborate with people of all positions and grade levels.
Strong PC skills including Microsoft Office (Word, Excel, Access, PowerPoint).
At Fifth Third, we understand the importance of recognizing our employees for the role they play in improving the lives of our customers, communities and each other. Our Total Rewards include comprehensive benefits and differentiated compensation offerings to give each employee the opportunity to be their best every day.
The base salary for this position is reflective of the range of salary levels for all roles within this pay grade across the U.S. Individual salaries within this range will vary based on factors such as role, relevant skillset, relevant experience, education and geographic location. In addition to the base salary, this role is eligible to participate in an incentive compensation plan, with any such payment based upon company, line of business and/or individual performance.
Our extensive benefits programs are designed to support the individual needs of our employees and their families, encompassing physical, financial, emotional and social well-being. You can learn more about those programs on our 53.com Careers page at: https://www.53.com/content/fifth-third/en/careers/benefits.html or by consulting with your talent acquisition partner.
LOCATION -- Cincinnati, Ohio 45202Attention search firms and staffing agencies: do not submit unsolicited resumes for this posting. Fifth Third does not accept resumes from any agency that does not have an active agreement with Fifth Third. Any unsolicited resumes – no matter how they are submitted – will be considered the property of Fifth Third and Fifth Third will not be responsible for any associated fee.
Fifth Third Bank, National Association is proud to have an engaged and inclusive culture and to promote and ensure equal employment opportunity in all employment decisions regardless of race, color, gender, national origin, religion, age, disability, sexual orientation, gender identity, military status, veteran status or any other legally protected status.