Trade Marketing Manager

Position Title – Trade Marketing Manager - DEWALT®

Location: Budapest, Hungary

Work Arrangement: Remote, Ex “10% Travel Expected”

Employment: Permanent

Come build something that matters.

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of approximately 48,000 diverse and high-performing professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, BLACK+DECKER®, CRAFTSMAN®, STANLEY®, CUB CADET®, and HUSTLER®.

The Job:  

As a Trade Marketing Manager you’ll get to:  

• Develop and implement marketing, product, and channel strategies to maximize the DEWALT brand’s potential.
• Plan and execute both long-term and short-term promotional strategies.
• Coordinate marketing activities in line with brand guidelines and business objectives.
• Create and launch promotional actions to support sales across multiple distribution channels.
• Manage the launch process for new products, including positioning, channel readiness, and in-store execution.
• Plan and carry out promotional campaigns with key retail and distribution partners.
• Initiate and implement new promotions, product concepts, and display materials.
• Analyze market trends, competitor activities, and customer insights.
• Monitor the effectiveness of marketing initiatives and optimize future campaigns based on data and results.
• Collaborate closely with marketing, sales, product management, and supply chain teams to ensure integrated execution of trade marketing initiatives.

The Person:  

You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. Wouldn’t it be great if you could do your job and do a world of good? In fact, you embrace it. You also have: 

• Experience in trade or channel marketing, preferably within matrix organizations (sales/marketing roles).
• Higher education in Marketing, Business Administration, Sales Management, or a related field.
• Fluency in English and at least one Balkan West language.
• Strong analytical, project management, and organizational skills, with proficiency in MS Office (advanced Excel); familiarity with Salesforce and SAP is an advantage.
• Proven ability to successfully launch products, manage pricing, and execute promotional campaigns, with readiness to travel within the region as needed.

The Details:

You’ll receive a great benefits plan, including:

• Laptop and mobile
• Medical insurance
• SZEP card benefit
• Travel contributions
• Annual bonus

And More:

We want our company to be a place you’ll want to be – and stay. Being part of our team means you’ll get to:

• Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths.

• Learn: Have access to a wealth of learning resources, including our digital learning portal.
• Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for a wide range of perspectives and experiences.
• Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back, and sustainable business practices.

What’s more, you’ll get that pride that comes from empowering makers, doers, protectors, and everyday heroes all over the world. We’re more than the #1 tools company. More than a driving force in outdoor power equipment. More than a global leader in industrial. We’re visionaries and innovators. As successful as we’ve been in the past, we have so much further to go. That’s where you come in. Join us!

We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are 

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.

Global Benefits & Perks
You’ll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire. 

What You’ll Also Get

Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

Learning & Development: 
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.