We’re looking for a Territory Sales Manager to lead and grow a team of freelance Field Sales Associates across the South West of England — covering areas such as Bristol, Bath, Exeter, Plymouth, Bournemouth, and Truro.
This is a field-based, remote leadership role designed for a hands-on sales professional who thrives in dynamic environments, loves developing people, and has a strong understanding of local small business markets.
You’ll play a key role in driving SumUp’s growth in the region by recruiting, coaching, and motivating independent sales consultants, ensuring they deliver exceptional merchant experiences and consistently hit sales targets for payment and POS solutions.
Lead and inspire a team of ~15 freelance Field Sales Associates across the South West region.
Recruit, onboard, and coach new consultants to become top performers who represent the brand with excellence.
Set clear goals, track performance, and drive accountability through data and structured feedback.
Support team members with joint field visits, ensuring best practices in prospecting, pitching, and closing.
Execute regional sales strategies aligned with the wider business plan to maximise market share and profitability.
Act as the go-to regional expert, identifying local opportunities and adapting sales approaches to fit market conditions (urban, rural, and seasonal).
Foster engagement and loyalty among freelancers by promoting SumUp’s values, creating a sense of community and purpose despite self-employment status.
Proven experience managing or leading freelance / self-employed field sales teams — ideally within fintech, merchant services, telecoms, utilities, or similar sectors.
Strong track record in field sales or territory management, with a focus on SME acquisition and revenue growth.
Hands-on leader who leads by example, comfortable coaching on the road and jumping into sales conversations.
Excellent communication, motivation, and coaching skills, with the ability to build trust and inspire remote teams.
Data-driven mindset — able to analyse performance, spot trends, and adapt strategies accordingly.
Highly autonomous and adaptable, able to manage a large geographical territory and balance short-term performance with long-term team development.
Opportunity to make a direct impact on business growth in one of the UK’s most strategic regions.
Work with passionate, entrepreneurial salespeople who love helping small businesses succeed.
Freedom to shape your region’s strategy and build a high-performing sales culture.
Collaborative environment with access to coaching resources, internal training, and growth opportunities.
This role covers the South West England region, including:
HR, BS, GL, BA, BH, DT, EX, PL, SN, SP, TA, TQ, TR, PO, SO — encompassing Bristol, Bath, Exeter, Plymouth, Bournemouth, Portsmouth, Southampton, Truro, and surrounding areas.
In your first 90 days, you will:
Recruit and onboard a full team of high-performing Field Sales Associates.
Establish strong coaching routines and clear reporting structures.
Drive consistent performance improvements across key metrics: merchant activation, sales targets, profitability, and customer satisfaction.
Job Application Tip
We recognise that candidates feel they need to meet 100% of the job criteria in order to apply for a job. Please note that this is only a guide. If you don’t tick every box, it’s ok too because it means you have room to learn and develop your career at SumUp.