ESSENTIAL JOB FUNCTIONS:
Support the marketing efforts of the Spiritual Formation Program, including projects related to workshops, retreats, and Biblical resources for students.
Assist in creating, optimizing, and managing digital content across various platforms, including websites, social media, email marketing, and internal communications.
Manage the program’s digital asset library, ensuring that media files, graphics, templates, and brand content are organized, accessible, and up to date.
Collaborate with other Department of Spiritual Life staff on campaign planning and content calendars
Assist in tracking key performance metrics across digital platforms and creating performance reports to inform future marketing strategy.
Work closely with university marketing and creative services teams to maintain brand consistency and align campaigns with GCU’s institutional messaging.
Monitor digital trends and student engagement behaviors to offer recommendations for marketing innovation and improvement.
Support additional Spiritual Formation program responsibilities as needed and directed by Spiritual Formation Manager.
Strong ability in creative and informative graphic design.
Ability to write and edit engaging marketing content for digital channels with strong attention to detail and audience tone.
Strong organizational skills and ability to manage multiple concurrent projects and deadlines.
Effective communicator with the ability to collaborate across teams and departments.
Creative, resourceful, and proactive in problem-solving and continuous improvement.
Willingness to learn new technologies and stay current with marketing and communication trends.
Passion for higher education, student integration, and mission-driven work.
Support for the University’s Doctrinal Statement, Ethical Position Statement, and Mission of Grand Canyon University.
Other duties as assigned.
SUPERVISORY RESPONSIBILITIES:
Maintain a supportive role in advising Marketing Student Workers within the Spiritual Formation team.
QUALIFICATIONS: The requirements listed below are representative of the knowledge, skills, and/or abilities required to successfully perform the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Knowledge, Skills and Abilities:
Strong understanding of digital marketing principles, including social media and email marketing.
Strong ability in creative and informative graphic design.
Ability to write and edit engaging marketing content for digital channels with strong attention to detail and audience tone.
Familiarity with Adobe Creative Suite and/or content creation tools is a plus.
Strong organizational skills and ability to manage multiple concurrent projects and deadlines.
Effective communicator with the ability to collaborate across teams and departments.
Creative, resourceful, and proactive in problem-solving and continuous improvement.
Willingness to learn new technologies and stay current with marketing and communication trends.
Passion for higher education, student integration, and mission-driven work.
Support for the University’s Doctrinal Statement, Ethical Position Statement, and Mission of Grand Canyon University.
Equipment Used and Responsibility:
Strong understanding of digital marketing principles, including social media and email marketing.
Familiarity with Adobe Creative Suite and/or content creation tools is a plus.
Education and/or Experience:
Be admitted to a graduate degree seeking program at GCU. (Certificate only programs do not satisfy this requirement.)
Maintain a minimum GPA of 3.0. (If a student is newly admitted to the University, the admission GPA is considered for this requirement.)
Be enrolled in as a “regular” (not provisional) degree-seeking student for at least 6 graduate level units leading to the degree. (Undergraduate or audited courses do not satisfy this requirement.) Hiring departments may require a higher enrollment.
Assistantships may be revoked at any time duties are not fulfilled satisfactorily.
Because of the role as student and employee, graduate assistants assume responsibility for upholding the University’s Student Code of Conduct
Graduate Assistants are eligible for waiver of tuition for the period employed. Waiver of tuition may be taxable income.
Graduate Assistants must follow the HR employment workflow processes and pre-employment background checks.
Graduate Assistants have restricted work hours (maximum of 29 hours per week)
After all degree requirements for the planned program of study are met, a student is no longer eligible to receive a graduate assistantship.
“Incomplete” grades must be removed during the period following the teaching period in which the “I” was recorded to continue the assistantship.
Graduate Assistants are part-time employees and not eligible for GCU’s employment benefits, except those stipulated by law.
Must pass pre-employment background investigation(s).