Coursera was launched in 2012 by Andrew Ng and Daphne Koller with a mission to provide universal access to world-class learning. Today, it is one of the largest online learning platforms in the world, with 191 million registered learners as of September 30, 2025. Coursera partners with over 375 leading universities and industry partners to offer a broad catalogue of content and credentials, including courses, Specializations, Professional Certificates, and degrees. Coursera’s platform innovations — including generative AI-powered features like Coach, Role Play, and Course Builder, and role-based solutions like Skills Tracks — enable instructors, partners, and companies to deliver scalable, personalized, and verified learning. Institutions worldwide rely on Coursera to upskill and reskill their employees, students, and citizens in high-demand fields such as GenAI, data science, technology, and business, while learners globally turn to Coursera to master the skills they need to advance their careers. Coursera is a Delaware public benefit corporation and a B Corp.
We’re a global platform aiming to transform lives through learning by offering transformative courses, certificates, and degrees that empower learners worldwide to advance their careers through skill mastery. We’re looking for inventors, innovators, and lifelong learners eager to shape the future of education. If you’re ready to build the global programs and tools that fuel the power of online learning, join Team Coursera.
At Coursera, we are committed to building a globally diverse team and are thrilled to extend employment opportunities to individuals in any country where we have a legal entity. We require candidates to possess eligible working rights and have a compatible timezone overlap with their team to facilitate seamless collaboration. As a remote-first company, our interviews and onboarding are entirely virtual, providing a smooth and efficient experience for our candidates.
Job Overview:
Our Brand Creative team works to refine and grow Coursera's brand, aiming to engage learners worldwide through outstanding marketing across various platforms. Our writers and designers collaborate to support Coursera's main areas, including individual learners, businesses, universities, governments, and degree programs, so that anyone, anywhere can access world-class learning.
Understanding the needs of a rapidly changing job market, where learning new skills and earning recognized credentials are essential for career development, we focus on creating a brand messaging and expression system that inspires and motivates learners throughout their personal and professional lives. Our team is dedicated to creating inclusive and engaging stories for our marketing and products that connect with both our education partners and learners in our enterprise and consumer community. We bring clear intention, quality, and focus to our storytelling to ensure the highest impact for our mission.
As a Senior Copywriter, you’ll play a vital role in crafting narratives for marketing campaigns that elevate our brand and connect with our audience. The ideal candidate will have a strong background in copywriting and brand strategy, with experience using AI tools to streamline workflows and scale creative output effectively. In this role, you’ll collaborate proactively across teams to drive creative initiatives and deliver impactful results through a thoughtful blend of innovation and best practices.
Responsibilities:
Basic Qualifications:
Preferred Qualifications:
If this opportunity interests you, you might like these courses on Coursera:
Compensation
This role is available in the following US Pay Zones:
Zone 3: $108,000 - $135,000
Zone 4: $100,000 - $125,000
The range(s) listed above is the expected annual base salary for this role, subject to change.
At Coursera, we offer competitive, zone-based pay aligned to your location, experience, and role level across four U.S. pay zones. Our total rewards package goes beyond salary, with comprehensive health and wellness benefits, bonus and RSU equity programs, and global perks designed to help you grow and thrive wherever you are.
US Pay Zones: