Sales Supervisor South

Job Description :

Job Title - Sales Supervisor South

 

About us

With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you’ll test new insights, learn and grow, and unlock a brighter, more exciting future.

Join us to create a career worth celebrating.

 About the Function:

 

Our Sales team love building links, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year.

We’re operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you’ll make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential. We’ll support your learning and growth as you develop your career with us and work with people across our business to realize your fullest potential.

About the team:

Purpose:

• Complete the commercial strategy of Diageo in the south and center region of Perú to achieve our ambition targets: sell out, distribution, execution (increase ROS).

• Establish a strong collaborative relation with our main distributor Arca Continental and key customers to create a sustainable partnership with right focus and relevance to BTC. 

• Understand both channels (Off Trade & On Trade), category, and competition dynamics to lead right interventions to drive best performance. 

Market Context:

• Our ambition is to be the best performing; most trusted and respected CPG Company in the world. A large part of this ambition will be achieved through building amazing distributor relationships, developing a culture of ‘simpler, faster, better’ and working cross functionally and with distributors to provide an unparalleled brand. and retail proposition at the point of purchase in market 

• SouthLac, our market is a business unit formed by 7 countries (Peru, PUBE, Argentina & Chile) with similar market contexts, trends and opportunities across them.  Its ambition is to change the way consumers celebrate in those countries. In order to deliver our ambition, our focus is to reinforce our consumer recruitment strategy through consolidating and expanding our portfolio to recruit from local spirits and beer; simplify our operating model in order to cope with the usual environmental volatility and, develop route to consumer partners willing to integrate and create superior complete value whilst transforming the way we develop their commercial standards. A flexible organization with an integrated winning and productive attitude will be main lever to achieve our ambition. 

• SouthLac main guiding principles are: Focus, Agility and Scale to Transform Growth. Focus on CGT (Casual Get Together) and SO (Special Occasions) Occasions, defining what matters for consumers, customers and shoppers and improving execution rather than development. Agility to speed decisions through true sell-out to outperform competition on shelves and learning fast to improve investments and growth. Scale is about extraordinary platforms driven brilliantly, joint-up with partners to expand footprint and return on investment to build a recruiting machine, every day everywhere. 

Decision Making:

• Lead every negotiation related to our investment plans with customers in order to improve benefits for both Diageo and customers. 

• Ensure brilliant execution of Diageo plans and platforms at the POS influencing customers and 3rd parties involve (merchandisers, etc.) according to the execution standards defined for off trade channel.

Financial Responsibility:

• Ensure all TS and A&P investment communicate and driven with our customers follow the internal planning and approval processes  - no customer complains 

• All budget is met according to plans in conjunction with CMO and Finance teams 

• Handles own T&E. 

• Is responsible for the Sell out and Sell in (Vol and NSV – top line performance)  

• Deep understanding and responsible for Measurement and Evaluation (Pre&Post M&E’s) in order to target the right investment to improve value whilst delivering for our consumers, shoppers and customers (Athena adoption). 

Leadership Responsibility

• The role reports to the Distributor Manager Peru. 

• The role does not have direct reports, but needs to be able to influence and build strong relationships with distributor partners (customers) at all levels of the organization (management and sales force), external agencies and Diageo functional teams (internal & external collaborators). 

Key Outputs/Deliverables

• Deliver AOP targets related to NSV, Sell Out, Exec Standards, Share, SIT and Overdue 

• Drive Sell out, Sell in, Execution, distribution and overdue performance in line with our objectives 

• Own the “customer plan” definition, yearly process to establish a specific plan in line with the channel plan and marketing plan 

• Lead the JBP agenda with customer (strategy alignment, target setting, key initiative, monthly review) 

• Mastery of Diageo Sales drivers (QDVP3) 

• Accept Athena tool using in the correct time to plan and complete investment with customer, 100% embedded culture of Pre and Post M&E 

• Lead training and capabilities agenda with customers 

• Align and define a JUBP with top customers 

• Develop, propose and complete commercial plans to enable new business opportunities 

• Lead 3rd party merchandisers to ensure Min Exec Standards  

• Ensures full compliance with CARM, Diageo Code of Conduct and DMC.   

• Performs other related duties as assigned. 

Qualifications and Experience Required 

• Bachelor’s Degree required in Business or related field. 

• English and Spanish required. 

• Demonstrated ability 3 years in sales and /or customer marketing /trade marketing areas with specific experience of distributor based businesses.  

• Understanding about how the total sales organization operates and how to drive its effectiveness. 

• Ability to build links and work collaboratively internally and externally with good influential and negotiation skills. 

• Ability to work around and within a variety of different market conditions and demographic factors. 

• Strong analytical, presentation and project management skills. 

• Proactive, self-motivated, tenacious with commercial drive and commercial curiosity. 

• Excellent knowledge of Microsoft PowerPoint and Excel. 

Flexible working options 

• Role is based in South Region - Perú. 

• This role requires a strong presence in “Field” with extensive and regular trade visits. 

Diversity statement:

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you’ll be welcomed and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, approaches, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired? Then this may be the opportunity for you. 

If you require a reasonable adjustment, please ensure that you assemble this information when you submit your application.

Worker Type :

Regular

Primary Location:

Lima

Additional Locations :

Job Posting Start Date :

2025-11-04