Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.
With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we’re uniquely placed to do this and to grow a strong, successful business.
This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.
The Media Manager LATAM co-leads with the marketing teams across assigned brand-market combinations — specifically in Argentina, Chile, Peru, Panama, and Costa Rica. This role provides strategic input, drives campaign implementation, supports digital transformation initiatives, and ensures effective measurement of campaign performance.
KEY RESPONSIBILITIES:
Implement the added values assigned to key brand market combinations from the Digital Negotiations with key vendors such as Google and Facebook.
Drive and implement the test & learn agenda accordingly to the Media objectives set at the beginning of each year, aligned to Global vision and Latam´s MKT Director business objectives. Iterate and learn from those hypothesis and tests.
Co-Lead with Latam Media Manager and Head the Connections Planning process for key brand market combinations.
Implement full funnel audience strategy and update, optimize and capture learnings across LATAM.
Co-Lead with local marketing teams and local pLeon monthly media flows update
Spike Media innovation in their assigned brands, making sure we are taking full advantage of the vendors possibilities and the brand´s needs (sponsorships, special actions on TV) working cross-functionally with other areas such as Marketing, Trade, Comex, Analytics and insights, among others.
Close work with Insights, Analytics and other data sources (Brand Lifts, MMM´s) for the creation of insights from data gathering for their assigned brands.
Create quarterly performance reports of their key brand market combinations to present actions that can improve campaign´s performance to Marketing Directors.
Qualifications and skills
Bachelor´s Degree in Marketing, Publicidade, Engineering, Economics or related fields.
12 years of experience in marketing or media in FMCG industry ir agencies environment.
Advaced level of english and spanish.
This role could be based in Colombia, Argentina or Panama.
Diversity, Equity and Inclusion
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.
We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.
We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
Job Posting End Date
2025-11-14
Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.
During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.
The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.
If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.
The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.