Who We Are
Creative Artists Agency (CAA) is the world’s leading entertainment and sports agency, with offices in Los Angeles, New York, Nashville, London and Beijing. Founded in 1975, CAA represents many of the most successful professionals working in film, television, music, theater, video games, sport, and digital content, and provides a range of strategic marketing and consulting services to corporate clients.
The Department
CAA’s Media & Entertainment Partnerships department strategically partners brands and today’s most compelling content and storytellers for the development, financing and marketing of films, TV shows, and digital content. The Media & Entertainment Department has a passion and purpose to redefine how brands and entertainment intersect and make premium entertainment with brands.
In addition to representing the top storytellers and content we also represent today’s most influential studios, platforms, streamers, and entertainment brands, forging strategic partnerships and content marketing partnerships with leading global advertisers. Some of these clients include Apple TV, Warner Brothers Theatrical, Activision and Disney.
The Role
We are seeking a Sales Executive to source and execute strategic, brand partnership deals and drive revenue across the department’s diverse portfolio. This role will be responsible for selling original content and promotional partnerships on behalf of notable entertainment and media clients. We are looking for those with a proven track record of building successful, large scale partnerships, navigating complex deal cycles, and expanding accounts over time.
Responsibilities:
Lead projects including co-marketing opportunities, creator-led content, Film, TV, etc. end to end, from shaping pitches to developing brand target lists to prospecting, pitching, and closing partnership deals.
Work with our strategic Creative team to shape go-to-market narratives and proactive pitches aligned to brand objectives.
Build incremental revenue streams by creating net new opportunities in key brand and agency marketplace to educate and sell content and talent capabilities
Provide thought leadership to clients, growing relationships and accounts over time
Build and strategize on how to package opportunities inclusive of: Talent, Distribution, Data, Promotion/Marketing, ROI/Measurement
Communicate the unique value proposition of our team and clients to brands and agencies through meetings, presentations, and marketing materials
Utilize strong prospecting skills to source new partnership opportunities for clients
Conduct initial outreach to prospective brand partners, track communications and handle follow-ups
Communicate our client’s unique value proposition to brands and agencies via email, calls, meetings, presentations, and marketing materials
Develop and nurture relationships with decision-makers at brands, studios, networks and platforms to create and pull through opportunities for clients.
Maintain pipeline discipline, forecasting revenue accurately and documenting deal flow
Qualifications:
18+ years of proven sales experience within a global media and entertainment company and/or agency environment with a focus on entertainment, media, and content
Knowledge of the spectrum of content partnerships, from integrations to co-marketing to co-financing
Wide-ranging Rolodex of brand-direct and AOR decision-makers
Proven experience originating and closing mid-6 and 7 figure+ deals
Strong commercial instincts with the ability to negotiate terms and structure and close complex and creative deals
Entrepreneurial mindset and approach: self-motivated, resourceful, innovative, forward-thinking, accountable, and committed
Written and oral pitching expertise
Experience working with production companies, talent, and global media and entertainment companies
Experience in team building and ability to navigate a complex negotiation
Exceptional communicator
Familiarity with Salesforce
Willingness/ability to travel
Location
This person will be based in the Los Angeles or New York office Monday - Thursday, with the flexibility to work remote on Friday.
Compensation
The annual base salary for this position is in the range of $200,000 - $250,000. This position also is eligible for benefits and discretionary bonus. Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria. Please talk with a CAA Recruiter to learn more.
Creative Artists Agency, LLC (the “Company”) is committed to a policy of Equal Employment Opportunity and will not discriminate on the basis of race (inclusive of traits historically associated with race, including hair texture and protective hairstyles), color, religion, creed, gender or sex (including pregnancy, childbirth, breastfeeding or related medical conditions), national origin, ancestry, age, physical disability, mental disability, medical condition, genetic information, family and medical care leave status, military or veteran status, marital status, family status, sexual orientation, gender identity, gender expression, political affiliation, an employee’s or their dependent’s reproductive health decision making (e.g., the decision to use or access a particular drug, device or medical service), or any other characteristic protected by applicable law.The absence of a permanent address is not a bar to employment. The Company does not discriminate against individuals based on housing status, including the absence of a fixed address.The Company also complies with the Americans with Disabilities Act and applicable state and local laws with regard to providing reasonable accommodation for qualified individuals with disabilities.CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.