Director, Marketing Strategy and Planning (HIV Treatment)

At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.
 

Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact.
 

We believe every employee deserves a great leader. People Leaders are the cornerstone to the employee experience at Gilead and Kite. As a people leader now or in the future, you are the key driver in evolving our culture and creating an environment where every employee feels included, developed and empowered to fulfil their aspirations. Join Gilead and help create possible, together.

Job Description
 

Gilead is seeking a Director, Marketing Strategy and Planning to champion the launch of our next groundbreaking HIV therapy—a novel combination of bictegravir and lenacapavir. In this role, you’ll report directly to the Senior Director, HIV Treatment Marketing and play a central part in shaping and executing innovative marketing strategies to bring this transformative new treatment for people living with HIV.

As the Director, Marketing Strategy & Planning you’ll:

• Develop a bold vision for the launch of a novel oral therapy in HIV Treatment and gain buy-in from cross-functional leaders
• Effectively collaborate with internal partners to drive launch alignment and operational excellence

If you’re passionate about making a difference, thrive in dynamic environments, and want to help redefine what’s possible in HCP marketing, Gilead wants to meet you!

Role Overview & Responsibilities:

• Support launch and strategic initiatives for BIC/LEN, a novel new HIV treatment
• Collaborate with brand leadership and cross functional team members to generate brand analytics and therapeutic insight generation such as market size and dynamics, product clinical profile, product differentiation, competitive environment, market share trends, and lifecycle plans to inform strategic brand direction
• Leads launch planning cross functional teams in the development of strategic and tactical plans supporting a new launch in HIV Treatment. This will include establishing governance standards, leading and coordinating cross-functional planning team, and ensuring launch planning timelines are developed, continuously assessed, and on time.
• Drive Strategic Brand Communications (coordinating between GCPS, Public Affairs)
• Closely collaborates with the Global BIC/LEN Commercial team to ensure US strategy is aligned to Global Commercial Strategy
• Ensures compliance with all applicable laws, regulations and regulatory guidelines governing commercial and scientific interactions with healthcare professionals, payers, advocacy and other business partners.

Competencies and Expertise Required:

• A minimum of 5 years of brand development and marketing
• Experience working on products within a portfolio a plus
• Must possess excellent strategic thinking skills with ability to formulate, develop and execute strategy
• Ability to translate market research findings into actionable insights and tactical plans
• Strong capacity to collaborate with and lead cross-functional teams. Must work cooperatively with commercial management, medical affairs, compliance, market research and others
• Ability to understand and communicate clinical data and high-level science
• Demonstrated excellence in project management and effectively managing multiple projects/priorities
• Ability to effectively lead agencies and other external partners on strategic and tactical projects
• Firm command of financial management with an understanding of expense budget planning and tracking
• Excellent communication skills (written and oral) and experience presenting to Senior Management is required  
• Experience in pharmaceutical strategy and planning and/or experience in pharmaceutical consulting

Qualifications and Preferred Experience

Required:

• Bachelor’s degree with at least 12 years of marketing experience, or
• Master’s degree or PhD with at least 10 years of marketing experience

Preferred:

• An MBA with 10+ years of pharma/biotech marketing experience
• Experience in product launch and portfolio management
• Knowledge of pharmaceutical regulatory requirements impacting marketing messaging and materials
• Prior experience with advertising, digital, or communications agencies is advantageous

 

The salary range for this position is: $226,185.00 - $292,710.00. Gilead considers a variety of factors when determining base compensation, including experience, qualifications, and geographic location. These considerations mean actual compensation will vary. This position may also be eligible for a discretionary annual bonus, discretionary stock-based long-term incentives (eligibility may vary based on role), paid time off, and a benefits package. Benefits include company-sponsored medical, dental, vision, and life insurance plans*.

For additional benefits information, visit:

https://www.gilead.com/careers/compensation-benefits-and-wellbeing

* Eligible employees may participate in benefit plans, subject to the terms and conditions of the applicable plans.

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