Content Associate

Content Associate

At SmartBear, we deliver the complete visibility developers need to make each release better than the last. Our award-winning and industry-favorite tools—TestComplete, Swagger, Cucumber, ReadyAPI, and Zephyr—are trusted by over 16 million developers, testers, and software engineers at 32,000+ organizations, including world-renowned innovators like Adobe, JetBlue, FedEx, and Microsoft.

The Role

The Content Associate is a critical member of SmartBear’s Corporate Marketing team, supporting the coordination, organization, and execution of content initiatives across the Marketing department to ensure alignment with campaign priorities and resonance with target audiences.

This role is 70% project management and 30% writing, ensuring that the editorial calendar stays organized, deadlines are met, and stakeholders across product marketing, growth marketing, brand, and web are aligned.

Key Responsibilities 

• Coordinate the companywide content calendar and ensure cross-functional alignment among Product Marketing, Growth, Brand, and Web teams.
• Enforce content governance and quality standards across teams to maintain clarity, consistency, customer relevance, and discoverability.
• Develop and edit high-impact content such as thought leadership blogs, campaign copy, and internal communications.
• Co-lead Writer.ai enablement across Marketing: training, onboarding, and workflow integration to ensure broad and effective adoption.
• Track content performance and share insights to optimize future planning and prioritize high-impact initiatives.
• Serve as the central hub for content organization and improve workflows and efficiency across teams by proactively managing priorities and deadlines, driving smoother execution and measurable impact.
• Collaborate with Corporate Marketing team members on managing SmartBear’s social media presence.

Skills and Experience

• 2–4 years of experience in content coordination or project management, preferably for enterprise software/SaaS organizations.
• Strong organizational and communication skills, with the ability to manage multiple priorities at once.
• Experience collaborating across functions and balancing stakeholder needs.
• Ability to write and edit clear, brand-aligned content, particularly about technical topics.
• Familiarity with project management tools or processes to support smooth execution.
• A proactive, detail-oriented approach with a track record of driving tasks to completion.
• Experience with using AI tools for creating, editing, and optimizing content.
• General understanding of SEO, GEO, and AEO tactics and curiosity to experiment and develop a discoverability strategy.

Why you should join the SmartBear crew:

• You can grow your career at every level.
• We invest in your success as well as the spaces where our teams come together to work, collaborate, and have fun.
• We love celebrating our SmartBears; we even encourage our crew to take their birthdays off.
• We are guided by a People and Culture organization – an important distinction for us. We think about our team holistically – the whole person.
• We celebrate our differences in experiences, viewpoints, and identities because we know it leads to better outcomes.

Did you know?

• Our main goal at SmartBear is to make our technology-driven world a better place.
• SmartBear is committed to ethical corporate practices and social responsibility, promoting good in all the communities we serve.
• SmartBear is headquartered in Somerville, MA, with offices across the world including Galway (Ireland), Bath (UK), Wrocław (Poland), and Bangalore (India)
• We’ve won major industry awards including B2B Innovators Award, Content Marketing Association, IntellyX Digital Innovator, and BuiltIn Best Places to Work.

SmartBear is committed to creating an inclusive workplace for employees where all individuals are treated with respect and dignity. We are an equal opportunity employer and make employment decisions based on merit, qualifications, and business needs. We do not discriminate on the basis of race, color, religion, sex, national origin, age, gender, disability, veteran status, sexual orientation, or any other protected status under applicable laws. We are dedicated to fostering a workplace that reflects a diversity of thought and experience as well as our values of being smart, open, driven, accountable, and curious.

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