Brand Quality Manager

Job Description

Join the Brand Quality team in an exciting and influential position as a Brand Quality Manager. This dynamic role focuses on driving product quality, reliability, durability, and issue resolution across current, new, and legacy vehicle programs and commodities.

As a Brand Quality Manager, you’ll play a pivotal role in enhancing customer retention and ownership satisfaction by swiftly addressing product concerns and delivering cross-functional, closed-loop solutions for both current and future vehicles.

Success in this role requires creativity, initiative, sound judgment, strong leadership, analytical skills and exceptional communication skills.

What You'll Do

Issue Identification & Analysis - Utilize tools such as Field product reports, warranty data, and field feedback (including Field Service Engineers, TAC cases, customer complaints, and ParTech) Warranty Parts Center reviews, to detect and analyze emerging quality issues. Warranty Waste Reduction Leadership - Lead initiatives to reduce warranty waste through identification, analysis, implementation, and continuous improvement. Provide regular updates to senior management.

Field Communication Management - Develop and distribute Technical Service Bulletins, Preliminary Information bulletins, emerging issues videos, Global Connect messages, and Tech Link articles to ensure accurate and timely communication to field personnel.

Post-Launch Readiness Execution - Review launch plans and ensure timely completion of post-launch deliverables. Develop support strategies for customer-facing issues and collaborate with the Double White Glove group to elevate emerging concerns.

Cross-Functional Problem Resolution - Collaborate with Program Engineering Managers, Program Quality Managers, DREs, QRD teams, SQEs, Supply Chain, Purchasing, and leadership to drive timely issue resolution. Document and track progress using the Problem Resolution and Tracking System (PRTS).

Customer Feedback Advocacy - Represent customer and dealer perspectives during Warranty Work Cell reviews and special part return evaluations to ensure voice-of-the-customer is integrated into quality decisions.

Support for Field Operations - Provide technical assistance to GM field teams, call centers, dealers, and service personnel. Partner with the Service Learning Center to close the loop on emerging issues and ensure effective resolution.

Data Monitoring & Trend Analysis - Continuously analyze warranty and field data to identify trends early and facilitate proactive solutions.

Documentation & Stakeholder Updates - Maintain current issue tracking in PRTS and ensure all relevant stakeholders—including Program teams, QRD, DREs, and SQEs—are informed of status and developments.

Continuous Improvement Engagement - Participate in CPIT, PDT, and XPIT meetings to contribute to process improvements and technical excellence.

Teardown Review Participation - Attend warranty and teardown review meetings, offering insights and updates on issue resolution progress.

Your Skills & Abilities (Required Qualifications)

• 5+ years of experience in automotive service and parts, with direct exposure to dealer and field service operations.
• Bachelor’s degree in Engineering, Automotive Technology, or a related field—or equivalent experience.
• Proven ability to collaborate across functions and influence change.
• Strong analytical, communication, and interpersonal skills at all levels, both internal and external.
• Experience working cross-functionally and cross-culturally.
• Ability to manage multiple priorities independently with minimal supervision.

What Will Give You a Competitive Edge (Preferred Qualifications)

• Experience in program management and technical customer service.
• Deep knowledge of diagnostics and failure analysis.
• Exceptional analytical, written, and verbal communication skills.
• Strong decision-making and adaptability in ambiguous environments.
• Expertise in managing multiple assignments with high-quality execution.
• In-depth understanding of product development, warranty processes, and service operations.

Preferred Systems Knowledge/Proficiency

• ARC – Aftersales Release and Cataloging
• Microsoft Office Suite
• One CRM
• PowerBI
• Global Connect
• Global Warranty Management
• Tracker GART DB
• PRTS
• Electronic Parts Catalog
• Engineering Release System

GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship, entry of GM as the immigration employer of record on a government form, and any work authorization requiring a written submission or other immigration support from the company (e.g., H1-B, OPT, STEM OPT, CPT, TN, J-1, etc). This role is categorized as hybrid. This means the selected candidate is expected to report to a specific location at least 3 times a week {or other frequency dictated by their manager}. This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us 

We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.

Benefits Overview

From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.

Non-Discrimination and Equal Employment Opportunities (U.S.)

General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.

All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. 

We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.

Accommodations

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