LLBean

Brand & Performance Media Internship

Freeport, Me Full time

At L.L.Bean, we believe the outdoors brings out the best in all of us. We are committed to fostering a culture of belonging and creating safe, inclusive spaces where everyone feels welcome—both here and Outside. We value individual differences and are dedicated to maintaining an inclusive work environment where everyone can bring the best of their experience and talents and truly thrive.

Are you ready to embark on an exciting summer internship journey with one of Maine’s most iconic outdoor brands? At L.L.Bean, we’re not just about selling gear; we’re about inspiring and enabling people to enjoy the restorative power of being outside. Whether you’re hiking up a mountain of data, paddling through event planning, or navigating the trails of hiring top talent, you’ll find your place here as a summer internLace up your boots, grab your backpack, and get ready for an unforgettable adventure like no other with L.L.Bean’s Summer Internship Program. 

This position will support the Brand and Media Performance Media teams, which oversee our media planning, buying and execution efforts across active media channels (Search, Affiliate, Paid Social, Display, Video, TV and Streaming programs).

Position Purpose:

  • Assist with the setup, QA, and tracking of paid media campaigns (e.g., search, display, social, TV/Streaming).
  • Help monitor campaign performance and compile reports to identify trends and insights.
  • Collaborate with internal teams and external partners to ensure accurate data collection and campaign execution.
  • Contribute to documentation and process improvements related to media operations and tracking.

Skills/Qualifications:

  • Currently pursuing a degree in Marketing, Advertising, Digital Media, Business Analytics, or a related field.
  • Interest in digital marketing, media operations, or marketing analytics.
  • Familiarity with digital ad platforms (e.g., Google Ads, Meta Ad Manager, Pinterest, Tik Tok, Microsoft Search) or analytics tools (GA4) is a plus.
  • Strong attention to detail and comfort working with data and technical systems.
  • Proactive, organized, and eager to learn in a fast-paced environment.

Nice to haves:

  • Experience with product data feeds, GenAI platforms, Ad serving platforms (CA360), & DSPs (DV360)
  • Understanding of UTM parameters, pixels, or conversion tracking.
  • Previous internship or coursework in digital marketing or media buying.

Health and Safety Requirement: Ensures compliance with the L.L.Bean Comprehensive Health and Safety program by knowing and following all safety guidelines, policies, procedures and expectations. Take immediate and appropriate action to rectify any unsafe conditions.   

 

L.L.Bean is for everyone. We are committed to fostering a culture of inclusion and belonging, creating safe, inclusive spaces where everyone feels welcome - here and in the outdoors. 

If you care about the outdoors, joining L.L.Bean is a great way to feel good about what you do. Our benefits package makes a good thing even better, with programs and perks designed to support your health and financial goals. Plus, maintaining a healthy work-life balance and re-charging outside are all part of the plan.

If your experience looks a little different from what we've identified and you think you'd be great at this role, we'd love to learn more about you!   At L.L.Bean, we believe the outdoors brings out the best in all of us.  We strive to reflect this every day in our commitments to employees and partners and in our efforts to promote belonging.